Wednesday, 5 November 2014

Penguin 3.0 – Google’s Best Update Yet

Just a few weeks before, Google announced that the extremely anticipated Penguin 3.0 update released on Friday would be a joy for webmasters. Since 2012, Google’s penguin algorithm has enhanced search results by targeting sites that breach webmaster guidelines, often by making use of black-hat SEO strategies involving paid links. The just launched Penguin 3.0 algorithm continues the goal of its precursors by controlling the undesirable websites.

Penguin 3.0The 3.0 penguin update features a plentiful rewrite that’ll be observed by several webmasters across the web. Rather than just being a revive – as Penguin updates generally are – this recent release marks a big re-write of the algorithm that took Google about a complete year to develop. If it takes Google a full year to create an algorithm, you can gamble it will have a considerable effect on their search-engine rankings.

The web-wide impact of Penguin update:

Penguin 3.0 prompts several webmasters to jumble & make sure that their websites aren’t violating any of Google’s guidelines, just as they performed when Penguin 5 was launched nearly about a year back. These Penguin updates generally impact anywhere from 0.3%-3.1% of sites indexed on Google, which accounts for abundance of pages.

Therefore, how can you ignore being destructively impacted by Penguin 3.0 update? Based on earlier launches, it is worth eradicating the following for any web page of your site.

• Link schemes relating paid links or link exchanges on blogrolls or sidebars'
• Bad quality backlinks
• Optimized anchor text on too many links
• Text ads passing PR

Penguin updates can punish whole sites or particular web pages by lowering their PR or eradicating them from the Google index. For a business that depends on search-engine leads, a Penguin punishment can be totally destructive to their business potentials, even consequences in a complete collapse.

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